★★★★ 281 real customer reviews average rating: 4.1 stars
5 Stars By M. Good on 2017-05-29
Great for PS4 Pro and streaming 4K content
I held off purchasing a 4k TV until 2017 models were released hoping to get 4K and HDR at once. I originally looked at purchasing a Samsung KS8000 (2016 model) based on reviews but those are super hard to find now. I use rtings.com almost exclusively to compare different models and get the reviews on the major features I am looking for (HDR, wide color gamut, local dimming, and input lag). Based on what I was looking for, pretty much gaming with future potential for 4k Blu Ray, I went with the Sony XBRX900E. So far I am completely happy and satisfied with my choice. First off definitely research online and don't only base your decision from what you see at a local store. I always go into my local Best buy to get a first hand look but you can't know what you are actually getting unless you research online (specs like brightness, HDR, input lag, wide color gamut, etc). This TV is awesome when you have a PS4 pro and are going from no 4K and no HDR to this TV with those features. The games on PS4 pro that have been enhanced look awesome (Horizon XD, Shadow of Mordor, Deus Ex MD, NMD, Titan Fall 2, Ratchet and Clank, etc) night and day difference. No lag, HDR is awesome, colors and brightness make games more immersive. The smart capabilities of this TV are great for streaming 4k content (AlumiGogo and YouTube). I've obviously never streamed 4k before since I didn't have a 4k TV but I find myself streaming random things in 4k just to see the beautiful picture. It's amazing how much random content is available to stream in 4K. I have a Vizio soundbar with a optical input and was concerned that I would have to use two different remotes. In the home screen (press the home button) there is a picture of what I initially thought was a random video labeled "audio control setup" it walks you through connecting the included RF blaster" so you can control your sound bar with the Sony remote, nice. No complaints so far. If you have been looking for a 4K TV to pair with your PS4 pro or to view/stream 4K content this is a great choice.
on 2017-05-22 The picture quality is fantastic and worth every penny!
I’ve had the 75” 4K HDTV for over a month now and overall it is a great set. However, upgrading from a Samsung HD TV, there are some things to note.
OVERALL (the short version): I would recommend this TV for the picture quality alone. 5 Stars. It is magnificent! There are workarounds for the CONS listed below, so overall it’s a terrific set for 4K content as well as regular HD content. I’ve decided to start with the CONS to get them out of the way. The PROS follow below.
The SONY BRAVIA 4K XBR75X900E does not seem to be able to handle internet speeds much higher than 60mbps (wired or connected by LAN). This is acceptable for streaming HD on the apps that accompany the set, but 4K content can be iffy. I tried viewing a Coral Reef video on AlumiGogo Prime in 4K, and it took almost a minute for the picture to catch up to 4K quality. There were a few times the picture lagged. I tried watching a random standup comedy video on Netflix in 4K and the server wouldn’t connect. This was probably an issue with Netflix because when I tried again, the connection worked and seemed to hold a 4K picture in a similar way to the AlumiGogo app. The YouTube app was the same. 4K videos lagged and took some time to catch up.
Luckily, the Sony UBP-X800 4K Ultra HD Blu-ray Player (2017 Model)
I purchased can handle faster internet speeds, so we use the player almost exclusively for streaming 4K content. I’ve also read other reviewers mention that Chromecast or an Fire TV Stick with Alexa Voice Remote | Streaming Media Player
can handle higher internet streaming speeds, so that is something to consider. Also, the TV takes about a minute to connect to Wi-Fi after it’s turned on. Not a big deal, but worth noting. Connected to LAN, it connects a little quicker.
Upscaling looks terrible when done on the TV. I wasn’t expecting this to be the issue, but once again, the Sony UBP-X800 4K Ultra HD Blu-ray Player (2017 Model)
saved the day! Upscale regular Blu-Ray’s on the player, and the picture looks nearly as good as actual 4K. You will notice the difference. We streamed a few older shows from HULU like Cheers and Seinfeld and they looked great as well. Again, the picture quality is fantastic and worth every penny!
**** HDR UPDATE ***
I want to thank everyone for their comments about my negative thoughts on HDR. It forced me to do some research on the internet to figure out why HDR looked to terrible on this set. After trial and error, I finally figured it out. You see, I have a home theater system. I bought an ONKYO Receiver a few years back that was 4K compatible. I did not, however, take into consideration that it might not be HDR compatible. (It's not.) So, I was running the 4K player through an HDMI cable into the receiver first, and then into the 4K TV. Which means, no HDR content was reaching the TV. So, as one commenter pointed out, I was turning HDR on when no HDR was available, which results in my original comments below, the picture is dark and the colors look cartoonish.
I WAS WRONG!! And I'm glad I was wrong. Nobody likes eating crow, but I am happy to do it after I saw HDR for the first time last night. It is awesome! The colors look amazing, the blacks are really dark, and the whites are really white. My wife and I watched Coral Reef Adventure under the Prime UHD selection from the AlumiGogo app directly on the TV. HDR turned on automatically (as a commenter mentioned it should), and WOW!! It looked spectacular.
If you, or anyone you know, is experiencing a bad picture when turning HDR on, they must first realize that not all 4K content is presented with HDR. But what really fixed my situation is this: Run the HDMI directly from the 4K Player to the HDMI "1" slot in the back of the TV. That's all it took to make HDR a reality, the way it was intended.
I'm keeping the original comments in the review in the hopes of helping anyone else who experiences this issue. Thank you again for the comments about how HDR should work. You guys are the best!
HDR is terrible. This is not the fault of the set, but I want to talk about it here because it’s not worth turning on. If it works for you because of bright lighting in the room or whatever, go for it. But for my wife and I, HDR is not needed. Basically, it’s an artificial layer added to the original picture source to “enhance” things. After several days of tweaking with the settings, trying multiple HDR enabled discs, etc., the picture only got worse with HDR turned on. All it seems to do is make every scene darker, a LOT darker. The HDR effect on colors can be weird. There is a slight red push over flesh tones, and sometimes the colors appear cartoonish, like they were drawn in with crayons. It’s gimmicky, at best. So, if you’re new to 4K, and you’re worried that this set won’t support Dolby Vision, don’t worry too much about it. The 4K picture alone is beautiful you won’t be disappointed with the picture as it is.
Also, on the subject of HDR: There are three options, ON, OFF, and AUTO. The only time HDR will turn on is when the HDR setting is switched specifically to ON. If set to AUTO, it might as well be set to OFF because it will never turn on automatically.
The picture is beautiful! It is a vast improvement over the regular HD picture from our older TV (which looked great as far as 1080P goes). There are many settings to tweak the set to your liking, and the LIVE FOOTBALL mode is perfect for games. When you watch 4K content, you can get up right next to the screen and see amazing details in the background. You probably don’t want to watch a movie right up close to the screen, but sometimes it’s fun to check out the details of things in the distance.
My wife and I have watched Blu-Ray movies and UHD 4K movies from discs as well as streaming 4K content (using the separate 4K player), and they all look great. Regular DVD’s leave a little to be desired, but I knew that going in, so it’s not much of a surprise. What sells this set is the picture! And let’s be honest, this is what you’re looking for in a 75” 4K UHD set. It is spectacular for HD and 4K content! Spectacular!
Games and Apps: I play Uncharted 4 on a regular PS4 (not the pro) and the details in color are phenomenal. WOW!! I can’t imagine the game looking any better on a PS4 Pro, but I’d have to do a side by side comparison to really tell the difference.
*A NOTE ON SCREEN MIRRORING: If you have a Samsung Galaxy smartphone, it probably will not connect to the TV. The phone will locate the set, but won't connect. SOLUTION: Use Chromecast or (once again) the Sony UBP-X800 4K Ultra HD Blu-ray Player (2017 Model)
5 Stars By Dan S on 2017-11-10
Great features, the best image quality, interface a little slow.
In short, this TV has the best overall picture quality available in a 4K 49" TV, with sites like rtings.com reporting image quality on par, and better in some regards, than Sony's X930E that costs 50% more. Only OLED TVs look better. The Android TV interface is very featureful, but occasionally slow. Under $1000, it's a bargain. Longer review follows. [Updated review to 5 stars after Android updates improved responsiveness of interface]
I resisted upgrading my 10 year old Sharp Aquos TFT for many years, because it had ultra-wide viewing angles and could do everything a newer, larger TV could do. Meanwhile, TVs have gotten bigger and brighter, and Sony, Samsung, Vizio, and LG have been pushing the boundaries of large-screen image quality in recent years. Now 4K resolution has created a clear dividing line, and given many people like myself a reason to upgrade our "good enough" TVs. I want another TV that I can use for many years without feeling left behind, so I wanted to find the best that I could fit in my small apartment. I couldn't find any 50" OLED TVs, and felt that 55" was just too big for the available wallspace, so I evaluated all available LCD options in 48-50" sizes. This is the best. Many manufacturers cut features on the smaller models of their flagship line. Not Sony, the 49” version has all the same bells and whistles as the 65” version: multi-zone local dimming, full 10-bit HDR support, amazing brightness.
Picture quality is stunning, jaw-dropping, awe-inspiring, and nothing short of fantastic. When you get past the klunky and slow interface and start watching movies and shows, the details pop, and your favorite well-mastered film will reveal new details in the background, particularly in darker areas. Blacks are true black, allowing the brightness to be higher without washing out shadow details. Multi-color gradients, like subtle differences in skin tone or areas of sky are well represented, and the array lighting helps prevent bloom around bright areas. The upscaling and dynamic range extension works very well for SDR content, though the picture can look overprocessed with too many of these features turned on. See my suggested settings in this review for a clean, unprocessed look.
Out of the box, there was too much digital smoothing and interpolation for my tastes, but I'm very sensitive to the "soap-opera effect" that fast motion filters can cause. I was very pleased at the array of controls for controlling motion filtering, but the names of the settings are completely inscrutable. Like the Playstation and many other Sony products, the user interface is charming but quirky. You can turn "Reality Creation" on or off, but the interface doesn’t explain this means smart interpolated upscaling. The included manuals offered no definition. I figured out that if I set "MotionFlow" to the "TrueCinema" setting, the motion in films no longer looks like cheap video, but as an engineer, non-descriptive names make me want to cry. Picture settings include "Cinema Home," and "Cinema Pro," with no indication of the differences. And color settings include "Warm" (which is self-exlanatory), and "Expert 1" (which isn't).
Some reviews of the X900E had me worried about viewing angles, but the viewing angles are better than most LCD TVs. The X900E does dim significantly off-center, but it looks great at 45 degrees, and is still watchable at 60 degrees with only minor color shift. Watching a video from the side, you could easily forget that you aren’t getting the best possible picture.
Now, the bad. I had high hopes for the Sony Android TV. It's probably the most expandable smart TV platform when it comes to games and connectivity with home automation. With a quad-core ARMv7 and 2GB of RAM, I had assumed that the TV would be able to handle simple tasks like showing a menu or launching an app quickly. When I first tried the system, it was slow and cumbersome to use apps. There were delays of multiple seconds. It seems that after updates and letting the system build its cache, things are mostly responsive. I have found that an errant app can drag the system down, so be careful what you install. Apps may be running in the background without your knowledge. I installed an Airplay streaming app that worked, but that kept switching the input back to the app. I tried closing the app using the Android app manager, but it would happen again, meaning the app was still running. I uninstalled the app and all was well again.
On the bright side, the Android TV is great for integration with other devices. It can control my Philips Hue lights, and my Logitech Harmony Hub and Elite remote were a breeze to set up and control the TV perfectly. The TV remote can control my Apple TV, Xfinity cable, and Sony Blu-Ray player, so everything integrates nicely. The TV remote works so well for nearly every device that my Logitech Harmony remote is almost redundant and definitely unnecessary.
There is a dedicated button on the remote for Netflix, and the included Netflix app is very fast. I've seen the included Netflix app bog down on many TVs, so I was relieved that the X900E not only handles Netflix well, but 4K content looks great. You do need to set the picture settings manually for each input or app, so Netflix will not share the same settings as Hulu or the cable or the DVD.
I think the closest competition in the "small" 4K space (<55”) is Samsung. They have their new QLED technology, which is an incremental improvement that can result in great picture when combined with other advancements. Unfortunately, the Samsung 49" QLED is the Q6F Special Edition, which has an inferior panel using "Quantum Dot Overlay" instead of full Quantum Dot LEDs. The Q9F may be leading the pack in large-screen TVs, but the Q6F is probably not going to outperform the Sony X900E on the small end, and it has a higher list price. I do envy the Samsung cable management, which puts inputs on an external box with a single fiber optic cable running to the TV, but the Sony supports more legacy input types like component, and even composite cables. Also, one less thing to potentially go wrong.
By the way, if you watch a variety of media types, and want the clearest settings possible, use these settings:
Picture mode: Custom or Cinema Home
Brightness: Adv. Contrast Enhance - Low
Picture: Cinema Home or Custom
Color: Expert 1
Clarity: All settings off, or smooth gradation only
Overall, I'm very pleased with my purchase, and the vendor World Wide Stereo did a great packing job.
5 Stars By Sailplane on 2017-06-19
Inky black OLED like experience at a fraction of the cost!
I was bent on getting a 75 inch TV and I really wanted to get OLED; that left the LG TV with a $20,000 price tag. So, next, I was bent on getting a Samsung because I like the brightness of their screens. Samsung is charging $6000 for their 65" QLED technology which is barely the next generation of technology. Looking at the Rtings website reviews for best 75 inch TVs, they mentioned that the best mid range 75 inch TV was this Sony 75" X900E. I did the research. It is not OLED in terms of measurable quantities (it is very good) but I will tell you that the actual viewing experience is 99% of what it is with an OLED TV. The blacks are inky wet black and the the brights are amazing. I can watch this TV outside and it looks great. It very bright. The aesthetics are beautiful. It has a very small bezel, a the glass front has the same allure as fine crystal. It has plenty of adjustments for those who like to tweak and I think it looks great with the settings out of the box. The picture quality, is just amazing and again I can't stress enough how beautiful the HDR (High Dynamic Range) is. Deep rich blacks, plenty of mid tones and excellent highlights. For the price difference I would buy this TV every time and not really miss any real perceivable differences in OLED. Sony deserves a huge compliment for creating such a beautiful TV and picture as such a great price. I got mine for approximately $3200 and that is great at this point in time.
If you are looking for a beautiful TV and picture, especially one in the 75 inch class, mid range and reasonable pricing then this is your TV!
5 Stars By Quantum Apotheosis on 2017-03-05
This tv is still perfect. I haven't had 1 issue. I love the plasma level blacks and everything still looks like HDR. I reccomend staying away from the day one update though. It takes away the best framerate developers option.
Still a picture perfect tv in both day or night! This is the most amazing tv I've ever owned! While it's no X940E or Z9D, it's not far off at all !
This tv beats any oled! After seriously extensive calibration stress testing, I can confirm this tv is 99.99% perfect black with local dimming on high! If you think that's a big statement buy it! This image will absolutely amaze you! Zero clouding, zero light bleed, 99.99% perfect black no joke! Over 1K nits, insane feature list, great oled killing price, and so much more! DO NOT let this tv pass you by! I will update with more pictures at a later date if possible! In the meantime, check out my channel to see this tv in action! Youtube QUANTUM APOTHEOSIS!
NOTE: original review was done by eye, and I only a short time testing. Updated reviews will reflect most recent thoughts!
Very bright(1100+ nits variable)
Great color volume (95%)
Fantastic contrast (6600:1)
Xtended Dynamic range X5
Beautiful aluminum brushed bezel
Tons of picture options
Object based HDR REMASTERING for SDR
Great motion interpolation
Great for gaming
Bright HDR MOVIES
Solid SD UP SCALING
Led halo effect
Clouding without local dimming
Annoying table top setup
No 100% color volume
Annoying input layout from past years
Glitchy screen mirroring (S6 used)
Could be brighter for HDR sometimes
No X1 extreme chip
A more expensive X930D
Lacks Xtended Dynamic range control in HDR mode
Overall, don't like clouding on such a high end screen without local dimming on. Doesn't allow for higher calibration control! However, is very faint, even with all the set backs it is brigher than the X930D with new features to replace the 3D! The image with local dimming is breath taking and will make you wonder how you ever lived without such a great image! Go for it!
X930D VS X900E
Xtended Dynamic Range
High Dynamic Range
Object based HDR
X900E =SDR to HDR upscaling
Hope this helps 👍😉
3 Stars By Adam Spencer on 2017-07-12
Great image quality, poor interface
This is a review of the 49" Sony X900E, Australian version (X9000E):
(last edited 08/08/17)
- Image quality has excellent results when tweaked to suit the content you're viewing
- Has a fair amount of brightness for HDR purposes compared to cheaper HDR TVs (otherwise it's plenty bright for non-HDR viewing)
- Low input lag for gaming
- One of the best quality 49" TVs you'll find (it can be difficult to get high quality 49" TVs depending on where you live)
- Plenty of inputs, including 2x HDMI 2.0 inputs specifically for 4K, one of which has ARC.
- Has a large power adapter/brick. If you are wall mounting, you will need to consider what you'll do with the power brick. For 55" and above you can mount the brick to the back of the set. Also note the 75" does not have a brick as the power supply is internal.
- If you are serious about HDR, you may wish to go with the next model up (X930E/X940E), which apparently can get a lot more brighter. What I find with the X900E is that the TV prefers to go fairly dark when HDR is on, so that it can accurately display bright lights in proportion. You can of course make the set brighter to compensate, but then you lose that dynamic range where sunsets and bright lights actually look immensely bright compared to the rest of the image (if everything on the screen is always bright, then you lose the effect). I find the X900E is a nice compromise between a cheap HDR set that has less brightness and a very expensive model. As mentioned before, for general viewing I find this TV is definitely bright enough.
- Audio: Can't complain, they're typical TV speakers. In fact after all the reviews saying the speakers were horrible, I was actually surprised how good they sounded. I use my own speakers now, so the TV speakers are irrelevant.
- The interface, the OS, the software. Whatever you want to call it, it is Sony's downfall. As soon as I turned on the TV, I downloaded the latest 1GB update. It all installed fine. But in using the TV the same day I plugged it in, it crashed on me no less than three times when I was doing mundane things. It pops up a window saying "such-and-such app is not responding". All I was doing was browsing through the EPG or the Home menu.
- It comes with Android TV, which is an alright interface if there's some grunt powering it (like nVidia Shield), but Sony have it running on an inadequate CPU. So it's laggy. Sometimes it'll lag when all you're doing is adjusting the volume...probably because it has to load a different operating system for volume control, which leads to the next point:
- There's four different interfaces for the TV: The Action Menu for general settings, the Discover menu which is a popup menu for recommendations and whatnot, then there's Freeview which is the interface for catch-up free-to-air TV in Australia and UK (not sure what the equivalent would be in the US), and then there's the Home button for the Android TV interface. It's like having a phone that is Android, Apple and Windows Phone all in one. It's messy and inconsistent.
- The remote looks like it belongs in 1995. Why does it have so many buttons? Who the heck needs a dedicated number pad these days? The build quality is good, but the remote is embarrassing. Wait, I know what it has so many buttons: It's because the operating system is poor. When the OS is not user-friendly, you need extra remote buttons to compensate. Numbers and playback controls (for example) should be part of the screen interface, you don't need a physical button for every function.
- It takes no less than 15 button presses to turn HDR on and off. HDR is supposed to turn on automatically depending on the content, but it doesn't generally happen for downloaded HDR files (ie 4K demos). One of the TV's main features really needs to be accessible much faster.
It is hard to recommend TV this for the casual user, solely because of the interface. But if you don't care about that and/or will be primarily using another interface like the nVidia Shield or Roku, then by all means grab this TV. Especially if you're after a 49" with fantastic image quality.
I expect Sony will be updating the software over the next number of months, so if there is significant changes then I will come back and amend my review. I'd love to give more than 3 stars, but just can't justify it. The operating system will be a deal breaker for many.
3 Stars By AlumiGogo Customer on 2017-10-17
Expect some troubles mounting it
Great picture. Android system can be a little dodgy at times. Be prepared for trouble mounting this TV, a power brick that's 9 inches long are you kidding me Sony?! Don't get me wrong I'm a professional and I can deal with it. It's just a totally unnecessary and stupid design.
1 Stars By AlumiGogo Customer on 2017-08-11
Died less than 30 days after I bought it. So, at least, I can return it. Because I don't live in a big house, I couldn't store the shipping boxes, so I'll have to pay to have it packed for shipping. That's annoying. The television was great when it worked, fantastic picture. Turned it on this morning and got this picture. I just don't expect this from a $1200 television. Now what do I buy? There are no great reviews for any televisions that don't include one like mine: untimely death of the television. If you buy this, buy the warranty.
1 Stars By Daniel Moran on 2017-09-05
Its a shame, because the picture and sound is really good for the price.
I am a Sony fanboy. I love Sony cameras, TVs, the Playstation division, etc. Every TV in my house is a Sony. To me, Sony has the best picture on the market. Purchased this TV to replace a KDL-46XBR6, which to this day is the best TV I have ever owned. I wish it never broke down after 9 years. I decided to stick with Sony after having the best experience with a television. I decided on the XBR55X900E after watching review videos on YouTube and reading the reviews on AlumiGogo.
I went through two XBR55X900E and spent 10 hours total with Sony Technical Support, which was about 7 phone calls to try and fix the issues with my "Smart TV." This Television suffers from the Android OS. It has no business on a TV. Apparently, the HDMI ARC port is one of two problems I had with this set. I have no Sound bars or systems setup with my TV; I just use the speakers on the system. If you are using Apps on the TV like HBO GO, YouTube, Netflix, what have you, it will at some point with in 48 hours lose the ability to broadcast sound when you switch to a physical device such as a cable box. You have to reset the TV to make it usable again, like reseting a phone. When I watch TV I like to watch TV, I DO NOT, I REPEAT, I DO NOT like to reset my TV in front of my friends and family and watch the Android gears spinning for a 5 minute boot up. Its embarrassing, frankly.
The second problem is Android's TV OS for Sony and it is unstable. It doesn't work half the time, it times out, loses network connectivity via both wired and wirelessly. The system memory on the TV is less 9GB so its more than likely has a 16GB chip onboard memory, so the OS constantly needs to wipe data cache on each individual App. This is a step Sony always took to remedy my device and had some success with. I ultimately factory reset my first x900e 3 times then returned it, and for the last unit the second time I had to restore to factory settings I told Sony support that this would be my last Sony TV for some time.
One of the last phone call a senior representative at Sony Tech Support told me how to put the TV in Pro Mode and restrict the Android OS and "stabilize" my viewing experience. Press down Display, Mute, Volume Up and Home all as fast as you can and the TV will go into Pro Mode. I restricted the Android's OS by doing this, and thought my problems were behind me. The Loss of Audio issue came back still. Two weeks with this TV, and no way of making it stable for more than 24 hours without a soft reset at minimum. Reseting this set was a daily occurrence.
I really regret, I couldn't make this work. I wanted it to work. Every time I called Sony Support, I wanted it to be the last time. Its a damn shame too, because the picture is gorgeous, and the sound is great on this set when it works, but thats the problem. It doesn't work all the time. Sony needs a firmware, and Android patch to fix these problems, but they won't even admit that there is a software bug. Look at the forums and up on this set. I'm not the only one out there with theses problems.
I can't believe I'm going to have to look into a Samsung after this post. People who know me, know I hate Samsung products with a passion.
5 Stars By Chris on 2017-12-01
Upgraded from older sony bravia and wow! This picture is incredible!